Fitness Technology

India’s fitness market is divided into distinctive segments such as fitness centres, mobile apps, digital discovery platforms, wearable technology, food, clothing and smart apparel. While most service providers in India are largely unorganised and need technological interventions, we also seem to be at the start of something exciting as far as use of technology in […]

Hyderabad-based start-up Portl, through its AI-powered smart mirrors and depth-sensing technology, offers personalized fitness, health and wellness experience reducing your dependency on a trainer. The startup is founded by friends Vishal Chandapeta, Armaan Khandari and Indraneel Gupta. Products offered by Portl: AI powered Smart Mirror that provides personalised fitness guidance and real-time fitness feedback. The […]

Word like innovation, cutting edge design and sleek technology comes to the mind when one hears or speaks about Apple. The brand has been focused on these aspects for the past few decades. However, it looks like the company is giving more importance to “wellness” related features in its products. At one of the recent […]

The fitness industry is harnessing the power of data analytics to gain valuable insights and make informed decisions, and to drive growth, improve operations, and enhance the member experience. For years, Vitality Fitness had been the go-to place for fitness enthusiasts, offering state-of-the-art equipment, a wide range of classes, and a supportive community. The gym […]

CRM for fitness business: Here’s how Gyms and Health Clubs can use CRM to efficiently manage and streamline various aspects of their business and drive growth. Here, we take a closer look at CRM for fitness businesses, will explore the benefits of implementing CRM systems and provide an outline for its successful implementation. Introduction In […]

Human Pose Estimation (HPE) is playing an important role in fitness and sports from optimizing the routines, to enhabing performance and preventing injuries. Here’s more on the role of HPE in Fitness and Sports. Introduction to Human Pose Estimation (HPE) So what exactly is Human pose estimation (HPE)? HPE is a tool that enables computers […]

Exergaming refers to video game play that requires the participants to be physically active or require them to do some form of exercise in order to play the game. Exergaming isn’t new to the scene, so why don’t you use it to spend more time exercising? Many find walking on the treadmill or cycling in […]

Khelo India Mobile App, developed by Sports Authority of India (SAI), helps assess the fitness levels of school-going children through a series of tests, and also provides suggestions as to which sports they would be most competent in. Fitness assessment of children is one of the key features of the application which helps map the […]

Fitness trackers are popular gadgets nowadays and they all have to be worn, but in the future fitness trackers will be implanted inside our bodies, according to an Amazon report. It seems, sales of wearable fitness trackers will shrink in the future and evolve to the stage where they can be implanted into the body, […]